Enrichd Group spearheaded the development of an entirely new streaming platform, NSWRL TV, offering comprehensive coverage of both junior and senior rugby league matches across New South Wales.
Building a High-Performance Streaming Platform
Since its launch in February 2024, NSWRL TV has achieved remarkable success. The platform has gained significant traction, offering rugby league fans easy access to live and on-demand coverage.
Achieving Exceptional Results
Within its first nine months, the platform demonstrated impressive performance, generating a 13:1 return on investment (ROI). Over 6,000 paying subscribers tune in weekly, collectively consuming over 76,000 hours of content.
Results and outcome
Key Campaign Results:
- Hours Watched: 76,374
- Subscribers: 6,000+
- Return on Ad Spend (ROAS): 1,337.39%
