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East Side Quarter Stage 3

Redefining Success for East Side Quarter Stage 3.

Property developer CABE engaged Enrichd Group to develop and execute the marketing strategy for East Side Quarter (ESQ) Stage 3, a luxury residential project in Western Sydney.

Overcoming Challenges to Achieve Record Sales

Despite the challenges posed by the pandemic, Enrichd Group’s strategic approach resulted in all 142 apartments being sold ahead of schedule within just 5 months.

Delivering Outstanding Results

The campaign drove impressive outcomes, with total sales reaching $87 million and a conversion rate (CVR) that far exceeded expectations, resulting in a remarkable return on investment (ROI).

Results and outcome

Key Campaign Results:

  • Total Sales: $87M
  • Conversion Rate (CVR): 355:1
  • Return on Investment (ROI): +713%